Zachary Witman of GrowSquares: transforming the home gardening experience

Vegetable gardening has experienced a strong resurgence, especially during Covid, as new generations value organic, sustainable food and embrace new hobbies. In fact, there are over 18 million new vegetable gardeners in the U.S. alone. And these gardeners aren't necessarily who you would expect – they are urban, they value data, they are climate conscious, and they want guidance at their fingertips. GrowSquares is a platform enabling these savvy gardeners with easy access to unique crops and a mobile-guided experience. In this episode of The Understory Podcast, Zachary Witman, CEO of GrowSquares, shares how a company of data scientists is transforming the home gardening experience. Zachary shares how the GrowSquares platform can help plants thrive according to their microenvironments while nurturing the soil with biodegradable materials. Tune in to learn about undiscovered vegetables, the factors that influence crop yields, and how anyone can develop a green thumb with the right information. The Understory Podcast discusses innovation, insights, and the future of sustainability. It features innovators, industry experts, and diverse voices who make our world more sustainable. For more insights, please visit www.theunderstory.io.