"We don't want to be a retailer. We want to be a brand." - Where We Buy #239

<p>A growing list of brands see the value in having brick-and-mortar stores, but not in running the stores themselves.  Rebecca Fitts, AVP Real Estate at Leap, explains how the Leap platform operates physical stores for brands.  She talks about the new cities where Leap is expanding and the efficiencies that they achieve through the clustering of  stores on high streets and in malls. </p> <p>James Cook is the director of retail research in the Americas for JLL. </p> <p>This episode was recorded live at the ICSC New York conference.</p> <p>Subscribe: <a href= "https://itunes.apple.com/us/podcast/where-we-buy/id1186408446?mt=2&ls=1"> Apple Podcasts</a> | <a href= "https://open.spotify.com/show/5foHMsABY7H5l88nIwBKuZ?si=GxFexBGJQXG4HAgyhBw27g"> Spotify</a> | <a href= "https://podcasts.google.com/?feed=aHR0cDovL3doZXJld2VidXkubGlic3luLmNvbS9yc3M="> Google Podcasts</a><br /> Listen: <a href= "http://wherewebuy.show/">WhereWeBuy.show </a><br /> Alexa: Say "Enable the Where We Buy <a href= "https://www.amazon.com/dp/B07BSXLMM3/">skill</a>"</p> <p>Email: <a href= "mailto:jamesd.cook@jll.com">jamesd.cook@jll.com</a> </p> <p>Watch our video show, Everything We Know About Retail: <a href= "http://everythingweknow.show/">http://everythingweknow.show/</a></p> <p>Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061 </p> <p>Read more retail research here:  <a href= "http://www.us.jll.com/retail">http://www.us.jll.com/retail</a></p> <p>Theme music is <a href= "http://freemusicarchive.org/music/The_Good_Lawdz/A_Lil_Sumthin_Sumthin/The_Good_Lawdz_-_A_Lil_Sumthin_Sumthin_-_03_Run_In_The_Night"> Run in the Night</a> by The Good Lawdz, under Creative Commons <a href= "https://creativecommons.org/licenses/by-sa/3.0/">license</a>.</p> <p> </p>