The Talent Market is Tough Right Now. Here's How to Win Over the Best Employees #2026

<p><span style="font-weight: 400;">In episode #2026, Neil and Eric delve into the tough state of the talent market right now and how to win over the best employees. Hiring new employees at this point in time is especially challenging for a number of reasons, not least of which is the substantial jump in initial salary offerings, even to marketers who are entering the job market for the first time with little to no experience. Learn about the current trends, why it’s not sustainable, and what you can do to snag top talent within your budgetary constraints and compete with bigger companies!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:20]</strong> <span style= "font-weight: 400;">Today’s topic: The Talent Market is Tough Right Now. Here's How to Win Over the Best Employees.</span></li> <li><strong>[00:25]</strong> <span style="font-weight: 400;">An account of the experiences companies have been having with prospective employees accepting competing job offers.</span></li> <li><strong>[01:19]</strong> <span style="font-weight: 400;">The role that recruiters play in job acquisition and retention.</span></li> <li><strong>[02:01]</strong> <span style="font-weight: 400;">How Neil’s company has been affected by the tougher talent market.</span></li> <li><strong>[02:40]</strong> <span style="font-weight: 400;">Why the current salaries that employees are being offered are not sustainable.</span></li> <li><strong>[02:51]</strong> <span style="font-weight: 400;">How to improve your chances of a successful hire by having a leader join a call with a prospective employee.</span></li> <li><strong>[04:16]</strong> <span style="font-weight: 400;">How to use an interview to find out what motivates a prospective employee.</span></li> <li><strong>[04:29]</strong> <span style="font-weight: 400;">Asking prospective employees what they’d object to if they received a counter offer.</span></li> <li><strong>[05:03]</strong> <span style="font-weight: 400;">What Neil does to get the best talent.</span></li>