The Art of the Pivot: Tina Essmaker

<p>A pivot can be a powerful thing. Tina Essmaker started as a social worker with a side project, a Kickstarted magazine she founded with her husband. But when her marriage ended, she had to re-evaluate: stay with the magazine, or start something new? She decided to tap into her skills as a social worker and her connection to the creative community to re-launch as a creative coach. In this week's episode, Damona talks with Essmaker about how she transitioned from publishing into a self-created role where she helps creative workers identify and stick with their goals.<br /><br />Essmaker offers concrete tips for people considering a shift from one path to another, and encourages listeners to consider the "emotional balance sheet" of their lives. (And Damona gets a gold star for her ability to describe her work concisely - would you get the same?) "It’s just a continual act of faith, that knowing what I’m doing is valuable and it’s needed, and then trusting that clients will come to me," says Essman, who now works as a coach, a speaker, and a writer.</p><p><strong>Resources</strong></p><p>To learn more about Tina and her services go to:<br /><a href="https://tinaessmaker.com/about" target="_blank">https://tinaessmaker.com</a></p><p>Word of Mouth Marketing- Article<br /><a href="https://www.bigcommerce.com/blog/word-of-mouth-marketing/" target="_blank">https://www.bigcommerce.com/blog/word-of-mouth-marketing/</a></p><p>Nielsen Report<br /><a href="https://www.nielsen.com/us/en/insights/article/2012/consumer-trust-in-online-social-and-mobile-advertising-grows/" target="_blank">https://www.nielsen.com/us/en/insights/article/2012/consumer-trust-in-online-social-and-mobile-advertising-grows/</a></p><p><i><strong>If you like our show, please let us know by rating and reviewing it on whatever platform you listen to it. 5* reviews help us grow our audience and reach!</strong></i></p><p>To learn more about FreshBooks and receive an exclusive offer go to<br /><a href="http://freshbooks.com/imal" target="_blank">www.freshbook