
Origin story of iconic fashion brand with advertising expert John Follis
Serge Mosengo
Description
<p>Founder / Creative Director at Follis Inc John Follis:</p> <p>"I began on Madison Ave with the top agencies in the US on accounts like VW, Pizza Hut and Coke. That led to the co-founding of my own agency, Follis&Verdi, which became one of the most awarded creative agencies in the country.</p> <p>As the media and marketing landscape changed, so did my business. In '04, I created one of the first online consultancies, "Follis Marketing Therapy", which enabled business owners across the US to work with me directly on their marketing and creative issues.</p> <p>In '06, I hosted and produced the first marketing podcast; "The Marketing Show with John Follis" which continued for 7 years.</p> <p>In 2013, to meet the demand for the exploding digital video market, we added "Big Idea Video" which offers businesses a variety of high-impact web video content including animated "explainer videos". Currently, that work is featured on Vimeo, LinkedIn, and 4 YouTube Channels.</p> <p>Additional career highlights include:</p> <p>• Being selected one of "New York's 12 Best" by The New York Ad Club.</p> <p>• Being honored at The White House for a national public service campaign that I spearheaded.</p> <p>• Receiving the first ever United Nations Public Service Award at The UN.</p> <p>• Being invited to speak at venues including The World Business Academy and Yale University.</p> <p>• Winning over 3 dozen major ad awards including Clio Awards.</p> <p>• Having my successful ad work featured in a Prentice-Hall marketing textbook.</p> <p>• Having my successful ad work taught as a case study in The Harvard Business Review.</p> <p>• Being invited to write for ADWEEK and Small Biz Trends.</p> <p>• Being published in a pop-culture anthology with internationally known writers including Stephen King.</p> <p>• Writing, directing and producing a film that won a Hollywood International Documentary Film award.</p> <p>• Being listed on Wikipedia: <a href="https://en.everybodywiki.com/John_Follis">https://en.everybodywiki.com/John_Follis</a>
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Origin story of iconic fashion brand with advertising expert John Follis
Serge Mosengo