Michigan Business Beat | Kelly Stroburg - Michigan-based Magazine Nearlywed Launched

Originally uploaded November 24th. Jeffrey Mosher welcomes Kelly Stroburg as she recently launched a new publication she's Owner/Publisher of Nearlywed from Ada, Michigan. Questions ● How will NearlyWed help the wedding industry grow in Michigan? ● What is your ultimate goal with this new publication? ● What are some of the advantages of getting married in Michigan? ● What do you offer your advertisers that is different from other publications? ● What do you consider success and growth? ● Why do you feel it’s so important to support other small businesses in the wedding industry? ● What are the potential benefits to Michigan’s economic growth? ● How can people get ahold of you if they want to learn more? ○ Go to the contact page on nearlywed.com ● Nearlywed officially launched on November 14th. The magazine is the first statewide wedding publication in Michigan. ● It includes vendor advertisements, articles, as well as photos and details from real weddings. ● The magazine’s goal is to help highlight the beauty of Michigan weddings and inspire others to utilize Michigan vendors and venues. ● The nearlywed team also hopes to help grow the wedding industry in Michigan, compounding on the money it brings into the economy. Wedding Industry ● The total number of weddings in Michigan in 2022 was almost 62,000. Michigan was ranked 11th out of other states in this category. ● The market size of the wedding services industry by revenue in the United States is $70.3 billion as of 2023. ● The average cost of a wedding in the United States was $29,195 in 2022; the average cost of a wedding in Michigan was $23,000, 32nd out of the states. ● There were 2,401,148 weddings in the United States in 2022 – that’s over 6,000 weddings every day. ● 63% of engaged couples had to postpone their weddings in 2020 due to the pandemic, now those numbers are normalizing after a big boom. About Kelly Stroburg ● Kelly Stroburg is the publisher of nearlywed, but previously ran Grand Rapids Bride. ● Kelly has been in