How to Measure Your Branding Efforts | Ep. #217

<p>In Episode #217, Eric and Neil discuss how to measure your branding efforts. Tune in to find out the importance of assessing your branding efforts, how to adjust to increase that engagement, and just how much effort and time it takes to make your brand stick to the people.</p> <h3>Time Stamped Show Notes:</h3> <ul> <li>00:27 – Today’s topic: <em>How to Measure Your Branding Efforts</em></li> <li>00:40 – First, look at your reach and how far your content is going <ul> <li>01:08 – Eric shares how they were able to increase their reach in a post</li> </ul> </li> <li>01:30 – Google now lets you look at the region to check how you are doing in that specific region</li> <li>02:17 – Check your engagement rate <ul> <li>02:20 – Are your efforts resonating with people?</li> <li>02:43 – <a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/"> Avanash Kaushik’s</a> <a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/"> A</a><a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/">pplause</a> <a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/"> R</a><a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/">ate</a> <a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/"> B</a><a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/">log</a> <a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/"> P</a><a href= "https://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value/">ost</a></li> </ul> </li> <li>03:05 – Branding is about long-term and longevity <ul> <li>03:15