How an Airline CEO Transformed an Industry, WestJet Former CEO, Ed Sims

<p>Don’t miss Ed Sims' powerful CEO story of shattering cultural barriers, helping thousands of employees, and inspiring an entire country.</p><p>He discovered his airline's ultimate competitive advantage that ensured it survived the Pandemic and became a thriving organization.&nbsp;</p><p>Ed worked and was mentored by Sir Richard Branson. He rose from airport check in agent to CEO of two major airlines. </p><p>He was CEO of Airways New Zealand and Canada’s top low fare airline, WestJet, which he led…</p><p>&nbsp;…through the largest private equity deal in aviation history.</p><p>….through COVID-19… the worst crisis in aviation history.</p><p>Now he serves on the board of KiwiRail and is Board Advisor for Virgin Australia.</p><p>LinkedIn Profile <a href="https://www.linkedin.com/in/edwardsims" rel="noopener noreferrer" target="_blank"><strong>https://www.linkedin.com/in/edwardsims</strong></a></p><p>Company Link:<strong> </strong><a href="https://www.kiwirail.co.nz/" rel="noopener noreferrer" target="_blank"><strong>https://www.kiwirail.co.nz/</strong></a></p><p><strong>What You’ll Discover in this Episode:</strong></p><p>His favorite lesson from working for Sir Richard Branson.</p><p>The blockbuster deal he negotiated on a “Shoestring Budget”.</p><p>His innovation that makes a 17-hour flight enjoyable.</p><p>What your authenticity reveals about your competitive advantage.</p><p>Why he was invited to a sweat lodge and presented with a feathered headdress&nbsp;.</p><p>A lesson leading the largest private equity deal in aviation history.&nbsp;</p><p>Why as CEO he often served as a flight attendant (not as a passenger).</p><p>The strategy he used to save the airline during the pandemic.&nbsp;&nbsp;</p><p>Losing an aircraft - Insight for leading in a crisis.</p><p>-----</p><p><strong>Connect with the Host, #1 bestselling author Ben Fanning</strong></p><p><a href="https://www.benfanning.com/speaker/" rel="noopener noreferrer" target="_blank">Speaking and Training inquires</a></p><p><a href="https://followbenonyoutube.