EP243: The 5 Keys To Success As A Media Buyer

<p><span style="font-weight: 400;">What makes a good media buyer? In this episode, Ralph talks with Angela Ponsford, VP of Media Buying at Tier 11, to nail down what it takes to be a successful media buyer. Using their experience running $250 million in ad spend they give insight on the importance of being technically savvy in Ads Manager, why a willingness to dive into data is crucial, how humility is the foundation of the best media buyers, and more.</span></p> <p><span style="font-weight: 400;">Thanks for joining us this week. Want to subscribe to</span> <em><span style= "font-weight: 400;">Perpetual Traffic</span></em><span style= "font-weight: 400;">?</span> <a href= "https://itunes.apple.com/us/podcast/perpetual-traffic-by-digitalmarketer-facebook-advertising/id1022441491?mt=2"> <span style="font-weight: 400;">Connect with us on iTunes and leave us a review.</span></a></p> <p><span style="font-weight: 400;">iTunes not your thing? Find us on</span> <a href= "https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK?si=BLfMV9q3RmCJR-0xlINUeA"> <span style="font-weight: 400;">Spotify</span></a><span style= "font-weight: 400;">,</span> <a href= "https://www.stitcher.com/podcast/digitalmarketer/perpetual-traffic"> <span style="font-weight: 400;">Stitcher</span></a><span style= "font-weight: 400;">,</span> <a href= "http://tun.in/pi4wE"><span style= "font-weight: 400;">TuneIn</span></a><span style= "font-weight: 400;">, or at</span> <a href= "https://www.digitalmarketer.com/podcast/perpetual-traffic/"><em><span style="font-weight: 400;"> DigitalMarketer.com</span></em></a><em><span style= "font-weight: 400;">.</span></em></p>