Call of the Wyld: Aaron Morris’ edibles success story

<p><span data-contrast="auto">Oregon entrepreneur Arron Morris and his partners launched Wyld, an infused cannabis edibles brand, in 2016. Morris admits their first cannabis-infused candies were terrible. But he and his team persisted, pairing a winning recipe with a bold business plan that’s made them one of the top edibles brands in America. In this episode of Seed to CEO, hear Morris talk about:</span><span data-ccp-props= "{"201341983":0,"335559739":160,"335559740":360}"> </span></p> <ul> <li><span data-contrast="auto">Bootstrapping your business</span><span data-ccp-props= "{"201341983":0,"335559739":160,"335559740":360}"> </span></li> <li><span data-contrast="auto">Branding your business</span><span data-ccp-props= "{"201341983":0,"335559739":160,"335559740":360}"> </span></li> <li><span data-contrast="auto">Efficient distribution</span><span data-ccp-props= "{"201341983":0,"335559739":160,"335559740":360}"> </span></li> <li><span data-contrast="auto">Expansion in other states and other countries</span><span data-ccp-props= "{"201341983":0,"335559739":160,"335559740":360}"> </span></li> </ul> <p><strong>Who is Aaron Morris?</strong></p> <p><span data-contrast="auto">Aaron Morris the co-founder and CEO of Wyld, a multi-state edibles brand that is headquartered in Portland, Oregon. Morris graduated in 2011 from the University of Oregon where he triple-majored in economics, history, and political science and had plans to be an academic. But entrepreneurship called, and in 2013 he founded Cascade Spirits – where he still also works. That experience led him to found Wyld, which is now one of the leading edibles brands in America.</span><span data-ccp-props= "{"201341983":0,"335559739":160,"335559740":259}"> </span></p>