#32 - Jason Burke on his story of building one of the fastest growing CPG brand - The New Primal, the challenges of building a CPG brand, how to market a CPG brand and a lot of insights in CPG

<p>This Episode is Sponsored by ONE07 MEDIA, If you are looking for UGC content or Paid Media Services, Check out &gt;&gt; <a href="https://podcasters.spotify.com/pod/dashboard/episode/ONE07.IN">⁠ONE07.IN⁠</a> In this episode, I was joined by Jason Burke, Jason is the founder of one of the fastest-growing CPG brands - The New Primal </p> <p><br></p> <p>We discussed &gt;&gt;</p> <ul> <li>His background and story of building The New Primal</li> </ul> <ul> <li>How did he come up with the idea</li> <li>Product Formulation</li> <li>Initial Go-to-Market Strategy</li> <li>Retail Vs D2C</li> <li>Channels for D2C Growth</li> <li>How to raise capital in CPG</li> <li>The current state of the CPG industry and how to navigate those challenges</li> <li>Advice to fellow CPG founders</li> <li><a href="https://thenewprimal.com/collections/all-products" target="_blank">Vision for </a><a href="https://thenewprimal.com/collections/all-products" target="_blank">⁠The New Primal⁠</a></li> </ul> <p><br></p> <p>You can connect with me in LinkedIn - <a href="https://www.linkedin.com/in/sumit-s-patil/">⁠Sumit Patil⁠</a> </p>