309: How Ashley Reynolds Created The Most Sought After Stationery Brand, Cloth & Paper

<p><span style="font-weight: 400;">This week in the guest chair we have Ashley Reynolds,</span> <span style= "font-weight: 400;">Founder of Cloth & Paper.</span> <span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;">Established in 2015, Cloth & Paper was birthed from necessity! Ashley left her corporate finance job of 9 years and needed to devise a plan on what her next career move would be, while fulfilling her dream of being an entrepreneur. While on the hunt for a new planner, she noticed that there weren't any on the market that quite fit her minimal aesthetic or needs. It was at that point her journey down the paper trail began.</span></p> <p><span style="font-weight: 400;">She then spent endless hours and days designing planner inserts from scratch with no previous background or education in graphic design. Shortly after, a stationery business blossomed and the line grew to offer leather planners, luxury pens, and more quintessential styles. She ran C&P alone for the first year and a half, testing her true abilities as an entrepreneur. Today, she is still head designer, AKA mastermind, behind it all, growing Cloth & Paper into a brand with over 40 employees, 100K Instagram followers, and thousands of passionate customers.</span></p> <p><span style="font-weight: 400;"> In this episode she shares:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">What inspired her to start Cloth & Paper</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How she created her first planner insert on Microsoft Word!</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How her organic approach to marketing supported the growth of her business & so much more!</span></li> </ul> <p><span style="font-weight: 400;">Check out this episode and others on</span> <a href= "https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323"> <span style=