She Turned Instagram DMs into a Million-Dollar Beauty Brand – Gwen Addo’s Hair Senta Story

A Podcast Conversation with Gwen Addo, the CEO of Hair Senta and HIBS Africa; She built a multimillion Dollar Beauty Business, How she harnessed the power of Instagram as a social media platform to accelerate the growth of the business. Listen to the podcast on: Apple Podcast - http://tinyurl.com/4ttwbdxe Spotify - http://tinyurl.com/3he8hjfp Join this channel: /@konnectedminds FOLLOW ► https://linktr.ee/konnectedminds https://www.instagram.com/gwen_addo/?hl=en https://www.instagram.com/deeabaitey/ 0:00 Building a Brand on Social Media 9:39 Hair Senta 19:42 Effective Social Media Marketing Strategies 26:55 Navigating Business Challenges and Supplier Relationships 41:09 Starting a Business 53:05 Empowering Women and Building Relationships 1:00:01 Balancing Business and Family Life 1:10:29 Learning From Trailblazers and Practicing Humility