Fashion content creator says fast fashion is symptomatic of a trend-obsessed culture
Fashion content creator says fast fashion is symptomatic of a trend-obsessed culture

Fashion content creator says fast fashion is symptomatic of a trend-obsessed culture

Maria Nsue

20 min
News
I-play

Paglalarawan

The brand Shein has become a behemoth of ultra-fast fashion. It has now surpassed Amazon as the world's most downloaded shopping app and is worth more than competitors H&M and Zara, combined. It’s all online and it sells its clothes cheap. Timothy Chernyaev is a fashion editor and content creator on TikTok. He says the rise of ultra-fast fashion retailers is a symptom of a bigger problem because of the need on social media to keep up with trends. And Lucy Siegle, an environmental journalist in the U.K., says the trend is waste.

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