Episode 26 - The Power of Storytelling - Interview with Ashley-Ann Pereira

<p>In this episode, I interview Ashley-Ann Pereira. She is the founder of The Studio Press &amp; the author of the book: The Key to Happiness: A Journey to Owning My Story. Which has been transformed into an online coaching and healing experience.</p> <p>In this interview, you will learn:</p> <p><strong>Your story matters.</strong></p> <p>We get caught up in the fear of not getting into storytelling. We don’t do it because we start wondering if anyone really wants to hear our story. Ashley is here to tell you - your story matters.</p> <p><strong>Storytelling is an important skill to have.</strong></p> <p>Ashley literally built her brand by telling her story. It all started, when she entered a public speaking competition in June 2015. She was so scared that she was going to get vulnerable on stage since this was her first time ever speaking out loud. But this was when Ashley truly fell in love with the art of storytelling because she saw the impact it had - it opened up conversations. Storytelling is an extremely important skill to have because ultimately, it will build connections. When you’re on stage or in front of the room, the audience has no choice except to listen. This is why entrepreneurs need to be that person at the front of the room getting the attention.</p> <p><strong>How to not lose people when storytelling</strong></p> <p>Trying to fit in so many little details in a five-minute story is how you lose people. You have an entire life story but you also have a lot of mini-stories in between, this is key for the sake of a five-minute story. So you may not be always telling your story from beginning to end, you might just be telling a chapter. The thing is, sometimes what happens is when we get the opportunity to speak, we try and fit everything and then we lose people. And there wasn’t anything impactful about that at all because you can’t even fit in any message.</p>