Disrupting and Democratizing Venture Capital, an Inside Look at SEC Regulations, and How to Survive Fundraising, with Jesse Randall of Sweater Ventures

<p>Justin Gordon (<a href="https://twitter.com/justingordon212">@justingordon212</a>) talks with Jesse Randall (<a href="https://twitter.com/SweaterCEO">@SweaterCEO</a>), CEO and Co-Founder of Sweater Ventures, a VC fund that pools money from millions of regular people and invests it into emerging technology and product companies poised for growth—companies you’ll see in your daily life or at work. At Sweater Ventures, they believe that every founder should be able to build their vision, and every person should be able to support the startups that create the next generation of influence and wealth. Their mobile-first experience allows you direct access to the world's most exclusive asset class—Venture Capital.</p><p>Jesse Randall originally set out to raise a traditional venture fund, but immediately raised an eyebrow at the accredited investor requirement. Is that really still necessary? The Sweater Ventures team is hell-bent on leveling the playing field and reinventing venture capital to reach its maximum potential. That starts by creating a venture capital fund that anyone can invest in.</p><p><br>Website: <a href="https://www.sweaterventures.com/">Sweater Ventures</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/deviantstrat/">linkedin.com/in/deviantstrat/</a></p><p>Twitter: <a href="https://twitter.com/SweaterCEO">@SweaterCEO</a></p><p>Show Notes:</p><ul> <li>How Sweater Ventures is democratizing VC investing</li> <li>Jesse’s background and Sweater Ventures’ origin story in the history of accreditation laws</li> <li>The process that took 4 years from idea inception to launching Sweater Ventures</li> <li>Sweater Ventures’ fundraising inception and Jesse’s personal tip for surviving the raise</li> <li>How they pitched investors on the concept of disrupting the VC industry</li> <li>Sweater Ventures’ go-to-market strategy and how they leveraged the time waiting for SEC approval</li> <li>The marketing behind building Sweater Ventures’ waitlist</li> <li>Developing multi-channel legitimacy</li> <l