123: How to Spot the Guilty Culprit From This Type of Media Response: Tells from Ted Cruz to Andrew Cuomo

<p>Whenever there is a crisis, there is often the truth, and then there is the story we hear. </p><p>Managing a crisis in the age of social media isn&apos;t easy, especially when there are so many people with an opinion and a Twitter account. </p><p>To get it right means you need to respond in a manner that makes it go away. Fall into this trap that so many people ensnarled in a crisis do, and you&apos;ll never survive. </p><p>On this episode, the one crisis response tactic that so many people have used to get themselves out of the line of fire,.  </p><p>Listen for this one response that is the ultimate defense mechanism, but nowadays only leads to a bigger crisis. </p><p> Mentioned in the episode: </p><ul><li><a href='https://podcasts.apple.com/us/podcast/94-how-to-apologize-during-pr-crisis-why-ellen-degeneres/id1441897190?i=1000487762275'>How to Apologize During a PR Crisis: Why Ellen DeGeneres Kept Quiet (And Why You Shouldn’t)</a></li><li><a href='https://podcasts.apple.com/us/podcast/101-how-to-admit-your-mistakes-the-ellen-degeneres-apology/id1441897190?i=1000492924592'>How to Admit Your Mistakes: The Ellen DeGeneres Apology</a></li><li><a href='https://podcasts.apple.com/us/podcast/75-how-to-write-a-memorable-quote/id1441897190?i=1000470056951'>How to Write a Memorable Quote </a></li><li><br/></li></ul><p><b>Listen + Subscribe</b> <a href='https://www.stitcher.com/podcast/wwwstitichercompodcastmollymcpherson/communicate-with-confidence?refid=stpr'>Stitcher</a> or <a href='https://itunes.apple.com/us/podcast/communicate-with-confidence/id1441897190?mt=2'>Apple Podcasts</a></p>