Why Social Media Is an Essential Tool for Business Executives With Lina Duque (GMT143)

<p>For large enterprise organizations, the idea of executive leaders being more active on social media can be a bit intimidating. Would it do more harm than good?</p><p>But, the data has continued to show the risks of not having leadership on social media. 77% of consumers would rather purchase from a company where executives are active on social media. </p><p>In episode 143, you’ll learn from Lina Duque, a social media strategist, university lecturer, and international speaker:</p><ol> <li>The value of having business leaders on social media</li> <li>The three steps to building influence online</li> <li>Common social media mistakes</li> </ol><p><strong>Sponsor For This Episode<br></strong>Thank you for the sponsor of this episode <a href="http://get.partnerstack.com/gmt">PartnerStack</a>.</p><p>PartnerStack, G2’s top-rated partner management platform, is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for businesses and their partners.</p><p>In the past year alone, partners in the PartnerStack Network have generated over $100 million in revenue for programs on PartnerStack.</p><p>If you’re ready to scale revenue through partnerships, visit <a href="https://get.partnerstack.com/gmt">get.partnerstack.com/gmt</a> to book a demo today.</p><p><strong><a rel="payment" title="★ Support this podcast ★" href="https://www.buymeacoffee.com/growthtoday">★ Support this podcast ★</a></strong></p>