This Is How Much Money a Podcast With 300,000 Downloads Makes

<p>In this episode, I share how much money a podcast can make with 300,000 downloads.</p> <p><br></p> <p>Go to https://www.erafael.com/ if you want my help, coaching or mentorship :)&nbsp;</p> <p><br></p> <p>How much money does a podcast with over 300,000 downloads make? Now actually closer to 400,000 downloads!</p> <p><br></p> <p>But I also want to share the greatest lessons I learned along the way of growing a podcast and hopefully they can be helpful to you on your journey!</p> <p><br></p> <p>For context: I’m in the self-improvement and entrepreneurship niche, so that’s how my podcast is positioned.</p> <p><br></p> <p>The three main stages I’ll be covering:</p> <p>1. Optimizing Your Podcast</p> <p>2. Growing an Audience</p> <p>3. Monetizing With Offers</p> <p><br></p> <p>STAGE 1: PODCAST SEO AND RANKING YOUR PODCAST</p> <p>I assume you have a business or niche you can talk about. But among 1.5 Million Podcasts, how will people find yours?</p> <p><br></p> <p>Podcast Search Engine Optimization (SEO) is one of the answers.</p> <p>When a person searches for a topic, a search engine will decide whether your podcast shows up or not.</p> <p>Different podcast platforms (Spotify, Apple) have their own search engines. They are like Google but much simpler. They track two things; Keywords and Reviews.</p> <p><br></p> <p>To optimize your podcast for keywords, set-up these three keys:</p> <p>Podcast Name: The name of your Podcast should be specific. Something like “Rafael’s Talk Show” is too generic. Plus, it’s better to add a popular keyword from your industry. For example, “Marketing With Rafael” is more specific and it uses a trending keyword. Be creative. Don’t stress too much on this. You can always change the name later on.</p> <p><br></p> <p>Episode Titles: People will rarely find you through your name. Most people search for a specific question when they look for podcasts. You have to write a title that answers their question. Example: “Guided Meditation For Boosting Your Confidence”. It’s a good title for someone