🍺🔍 Suds & Search 12 | Susan Wenograd of Aimclear | SearchLab

Susan Wenograd of Aimclear https://www.aimclear.com/ @SusanEDub SearchLab Digital https://searchlabdigital.com My guest today is Susan Wenograd, CMO at Aimclear. I'm not sure I know anyone with the breadth and depth of Susan's expertise in paid media. She is a sought after speaker, writer and trainer on topics related to paid social, paid search, content strategy and integrated marketing. She's one of my favorite presenters. A short list of the conferences she speaks at includes Social Media Marketing World, Pubcon, Brighton, SMX and Social Media Examiner. In addition to her role at Aimclear, Susan is a Paid Media Reporter at Search Engine Journal. After you watch this video, be sure to check out her column. Susan is a true marketer. She understands how different channels work together and how to put together an effective integrated marketing strategy. She joined me on Suds & Search to talk about ways to get value out of traffic that doesn't convert, how to create an effective customer funnel and her fondness for Disney. SearchLab 1801 W Belle Plaine Suite 107 Chicago, IL 60613 (312) 256-1574 Same As: https://www.linkedin.com/company/searchlabdigital/ https://www.facebook.com/SearchLabDigital/ https://twitter.com/SearchLabAgency https://www.youtube.com/channel/UC3kf-yP3bwhI6YvFFeKfegA Suds and Search Video Series https://www.youtube.com/playlist?list=PLqSrUsIw8Jit8A6IwPpFw7IPKuuyGF0Ii Other Video Series: Business Minute Clinic Series https://www.youtube.com/playlist?list=PLqSrUsIw8JiserJwY-UHc2y3GBM8FDcOf<br /><p>Subscribe to Suds & Search | Interviews With Today's Search Marketing Experts on <a href="https://mysoundwise.com/soundcasts/1595354728056s">Soundwise</a></p>