Reading Facial Microexpressions for Business and Negotiations with Annie Sarnblad

<p><strong>Annie Sarnblad</strong> has a Masters in Cultural Anthropology. She is certified in Facial Action Coding and can numerically code the 10,000 muscle combinations in human expression. With this skill, Annie has been helping companies to make informed decisions. Besides her corporate clients, Annie also helps high-profile families with heightened security needs, individuals navigating charged political situations, educators, peace mediators, medical professionals, and others.</p> <p>In this episode, Annie talks about the importance of understanding microexpressions in business. She also discusses some of the most observable expressions that would enable business people to assess the situation properly and make necessary adjustments when needed.</p> <p> </p> <p><strong>Why you have to check out today’s podcast:</strong></p> <ul> <li>Learn about the science behind facial microexpressions</li> <li>Discover how understanding facial microexpressions could help you in your business</li> <li>Acquire knowledge about the most common microexpressions and how to capitalize on them when you are in a business meeting</li> </ul> <p> </p> <p align="center"><strong>“My piece of advice is for any business to recognize the importance that pricing can play in reaching their growth targets and objectives and making sure that they recognize that pricing has to be rooted in value.”</strong></p> <p align="center">– <em>Annie Sarnblad</em></p> <p><strong> </strong></p> <p><strong>Topics Covered:</strong></p> <p>01:42 – Annie explains her skill of being a “human lie detector”</p> <p>04:11 – The science behind reading facial microexpressions</p> <p>08:32 – You have no control over facial microexpressions; it just shows</p> <p>12:19 – No one can really just “smile” for the camera, except when they are actually happy</p> <p>14:04 – Annie doesn’t remember static faces, only the muscle movements</p> <p>18:43 – Observing the pupil is the easiest to learn because we are already looking at the eyes</p> <p>22:02 – Why Annie wanted to lear