How to generate insurance leads by focusing on the 6 best insurance prospects

<p>Watch the complete 15-minute on-demand session at: https://attendee.gotowebinar.com/recording/2895625873118896642</p> <p>A few Lunch-and-Learn lessons back, I went over the 10 main marketing methods commonly used to attract insurance prospects, and we broke down a lot of different campaigns. </p> <p>Today, I want to go deeper into marketing by looking at the six best insurance prospects. </p> <p>So, who are your six best insurance prospects?</p> <p>They are:</p> <ol> <li>Your current customers,</li> <li>Referrals, and testimonials from Business Referral Partners and Customers</li> <li>People that are actively searching for insurance, whether it's an insurance product, or they're searching for information about insurance,</li> <li>Former customers,</li> <li>Quoted-not-sold prospects, and</li> <li>People with a possible upcoming need for insurance such as: newly married, just had a baby, just relocated, about to retire, about to turn 65 yrs. old, etc. </li> </ol> <p>Guys don't waste a bunch of money, don't waste a bunch of time, and a bunch of effort trying all these over-the-top, unique, unicorn-type marketing things.</p> <p>These are your six best insurance prospects, and all of your focus should be on these six best insurance prospects.</p>