Hiring 101 with Jackie Koch, Founder of People Principles

<p><span style="font-weight: 400;">I’m joined by hiring expert Jackie Koch to talk all things building out your team, developing your leadership skills, and some of the not-so-fun (but very necessary) parts of taking on employees. Jackie has over 15 years of experience in the recruiting and hiring world, and she currently works with VC-funded startups and digital solopreneurs who are looking to hire. </span></p> <p> </p> <p><span style="font-weight: 400;">Jackie breaks down the difference between contractors and employees and provides examples of when it’s better to hire one over the other. She shares her expertise for determining when it’s the right time to hire and how to narrow down what kind of seat you need to fill in your business. Jackie also has some amazing tips on how to craft the perfect job description and create a seamless hiring process. Plus, she gets real about how to handle uncomfortable conversations around poor performance, firing, and/or laying off an employee. </span></p> <p> </p> <p><strong>In this episode we talk about:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Common misconceptions about what a W2 employee is </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why bringing on an assistant isn’t always the best first hire </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Simple ways to dial in on your SOPs</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Tips for ensuring that your job description stands out to the right person</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Creative ways to weave your employer brand into your marketing</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The importance of having regular one-on-one meetings and touch points with your employees </span></li> </ul> <p> </p> <p><strong>Resources mentioned: </str