Harnessing the Power of Brand Ambassadors with Jodie Cruttenden | The GelBottle

<p>Are you looking to get ambassadors involved with your brand? Tune in to this episode to see how one of the biggest nail care companies does this.</p> <p>This week, we&#39;re back with another podcast episode all about using brand ambassadors to grow your brand. In this episode, Olivia sits down with Jodie Cruttenden who is <strong>Global Brand Ambassador Manager</strong> for <strong>The GelBottle</strong>, a leading brand in the nail care industry. Jodie has worked on campaigns with a range of well-known names including <em>Maura Higgins and Megan Barton-Hanson. </em>With a collective social media following of over 1 million people, the reach of The GelBottle is huge and the brand&#39;s ambassador scheme has helped to grow and connect this following further. </p> <p>This episode covers:</p> <ul> <li>Brand ambassadors</li> <li>Working with influencers</li> <li>Untraditional routes into marketing</li> <li>Working for a huge company, including Ann Summers and The GelBottle</li> <li>Local marketing</li> <li>Growing an online community</li> <li>Influencer programmes</li> <li>Marketing and taboo topics</li> </ul> <p>This episode is a must-listen for anyone wanting to implement a brand ambassador scheme to help grow a community for their brand and a huge thanks to Jodie for joining us on this episode.</p> <p>If you&#39;re new around here, make sure you&#39;re following Girls in Marketing on social media:</p> <p>LinkedIn: https://www.linkedin.com/company/girls-in-marketing/</p> <p>Instagram: https://www.instagram.com/girlsinmarketing/</p> <p>TikTok: https://www.tiktok.com/@girlsinmarketingg</p> <p><br></p>