Episode 446 - Cláudia Cristovão - Head of Google Brand Studio & Social Lab APAC

<p>What can today’s artists and storytellers learn from an ancient Japanese method? In this podcast, Chris is joined by Google brand expert Cláudia Cristovão, who practices <em>Kintsugi</em>, the art of taking old ceramics and repairing them with gold-infused sap that grows stronger with time.</p> <p>Building on her presentation at the THU festival in Kaga, Japan, Cláudia explains how Kintsugi’s restorative, meditative process can apply to art and even people themselves. Claudia brings a refreshing perspective on creativity to the podcast, and she also reveals how upcoming artists can build their own brands.</p>