Episode 039: The Core of an Organization Lays in Its Values with Michael Kurland

<p>Welcome to another episode of <em>The Authentic Change Podcast</em>, I am Mike Horne, your host and I am joined today by <span style="color: #1155cc;"><u><a href= "https://www.linkedin.com/in/mikekurland/">Michael</a> <a href= "https://www.linkedin.com/in/mikekurland/">Kurland</a></u></span>, CEO and founder of <span style="color: #1155cc;"><u><a href= "https://www.branded-group.com/">Branded</a> <a href= "https://www.branded-group.com/">Group</a></u></span>, also a host of <span style="color: #1155cc;"><em><u><a href= "https://podcasts.apple.com/us/podcast/be-better-with-michael-kurland/id1520763212"> Be</a> <a href= "https://podcasts.apple.com/us/podcast/be-better-with-michael-kurland/id1520763212"> Better</a> <a href= "https://podcasts.apple.com/us/podcast/be-better-with-michael-kurland/id1520763212"> Podcast</a></u></em></span><em>.</em> In this episode, Michael shares the set of values he has promoted in his company by leading with purpose and giving back to his community.</p> <p> </p> <p><strong>Key Takeaways:</strong></p> <p>[1:39] Michael introduces himself.</p> <p>[5:25] Michael dives deep into the changes that happened in his life in 2013, and what drew him into the greatest transformation of his life.</p> <p>[9:15] Where does “Be Better” come from?</p> <p>[11:01] Employees came up with: Be better, be humble, be altruistic, be honest, be adaptable.</p> <p>[11:44] Michael talks about how personal and organizational values are intertwined.</p> <p>[13:58] Michael talks about the beginnings of Be Better program.</p> <p>[17:11] Being altruistic has proven to be difficult during the pandemic.</p> <p>[17:49] Michael recognizes that staying humble can be a challenge when you are growing a company successfully.</p> <p>[18:45] Michael talks about how the company’s values have evolved with time.</p> <p>[20:40] Michael talks about his personal growth during the past eight years and how it is connected to his current state of happiness.</p> <p>[22:22] Michael speaks on his perspective about authenticity.</p> <p>[