E73 - Building the largest Auto Company of India w/Cars24's Vikram Chopra
E73 - Building the largest Auto Company of India w/Cars24's Vikram Chopra

E73 - Building the largest Auto Company of India w/Cars24's Vikram Chopra

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54 min
Business & Finance
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<p>In this Episode, I (<a href="https://twitter.com/jivraj_sachar">@Jivraj Singh Sachar</a>) speak with <a href="https://www.linkedin.com/in/vikram6/">Vikram Chopra, Co-Founder &amp; CEO of Cars24</a>.&nbsp;</p> <p><a href="https://www.cars24.com/">Cars24 is India's largest used-car selling marketplace, marching towards becoming becoming the largest Auto Company of India</a>. Valued at ~1.85 Bn Dollars, Cars24 has expanded its mission internationally making forays into Australia, UAE and other countries and has further started exploring the buy-side. Cars24 is an incredible testament to what a driven team can achieve. Their story is the epitome of entrepreneurial excellence for all future builders, and they are only just getting started!</p> <p>Through the episode we discuss -&nbsp;</p> <p>1. (01:55) : Decoding Vikram's early career choices! From IIT-B to McKinsey to Sequoia India to Wharton &amp; dropping in 6 months to Starting Up!</p> <p>2. (06:03) : Shunning the noise &amp; focusing on one's own choices</p> <p>3. (08:01) : Recognising the need to go after large markets + managing ambition!</p> <p>4. (10:43) : Tackling Supply-Side problems with FabFurnish &amp; Cars24</p> <p>5. (13:01) : Establishing a two-sided marketplace in a nascent industry! ~ The founding 0-1 journey of Cars24</p> <p>6. (18:37) : Transforming the experience of selling cars ~ curating customer delight</p> <p>7. (22:51) : Understanding the operational nuance of running a used-car selling marketplace&nbsp;</p> <p>8. (26:19) : What goes into Operational Brilliance? ~ Automating Early!!</p> <p>9. (28:21) : Focus on Branding ~ Retaining recall in the mind of the Consumer ~ Evaluating RoI</p> <p>10. (31:37) : Taking Cars24 international ~ Making bold choices!</p> <p>11. (35:30) : Building a Happy Place ~ Org + Team Curation for Cars24</p> <p>12. (39:50) : Prioritisation and &nbsp;Decision making for Vikram ~ striving to achieve lesser decisions&nbsp;</p> <p>13. (43:03) : The importance of "Thinking" as a Founder</p> <p>14. (45:41) : Dealing wit

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E73 - Building the largest Auto Company of India w/Cars24's Vikram Chopra - Listen Free | WowFM