Building An Email List Through Speaking: A Sales Success Story

<p><span style="font-weight: 400;">Nikki is celebrating a sales success story today with a member of the</span> <a href= "https://yoursalesmaven.com/society/"><span style= "font-weight: 400;">Sales Maven Society</span></a><span style= "font-weight: 400;">, Niki Ramirez. Niki is the founder and principal consultant at</span> <a href= "https://www.hranswers.org/"><span style="font-weight: 400;">HR Answers</span></a><span style="font-weight: 400;">, a human resource consulting firm that specializes in providing support and HR guidance to small business leaders. Listen as Niki shares the challenge she came to Nikki with around her speaking engagements and how to connect with people to create a future sale, plus much more on this episode of the</span> <a href= "https://yoursalesmaven.com/maven/podcast-sales-maven-show/"><span style="font-weight: 400;"> Sales Maven Show.</span></a></p> <p><span style="font-weight: 400;">Nikki helped Niki follow a process in preparing the people who were in her sessions to be ready for an offer at the end by sprinkling in important information language as a lead-up to the offer. Nikki believes that it's important to plant seeds while still following the rules of no selling from the stage, allowing people to take the next step with you.</span></p> <p><span style="font-weight: 400;">Niki shares that once they determined her strategy, she invited people to join the list and join her community. She says that 18 to 20 percent of the people at her conferences sign up to be on her mailing list, and she has also implemented donating to a local charity for every person who signs up to her email list. Then she makes a blanket donation to the charity. Niki also talks about Nikki's advice to have different offers ready to meet a prospective client's needs.</span></p> <p><span style="font-weight: 400;">Niki believes some benefits she has received from being a part of the</span> <a href= "https://yoursalesmaven.com/society/"><span style= "font-weight: 400;">Sales Maven Society</span></a> <span style=