#192: Tactical Tuesday: Set Revenue Goals that Grow with You & Your Business
#192: Tactical Tuesday: Set Revenue Goals that Grow with You & Your Business

#192: Tactical Tuesday: Set Revenue Goals that Grow with You & Your Business

chaina sulemane

9 min
Kids
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<p><strong>OVERVIEW:</strong></p> <p><span style="font-weight: 400;">Jason A. Duprat, Entrepreneur, Healthcare Practitioner and host of the</span> <em><span style= "font-weight: 400;">Healthcare Entrepreneur Academy</span></em> <span style="font-weight: 400;">podcast talks about setting revenue goals and tracking them. He also discusses how business owners can best utilize revenue goals to increase net profits, as well as fix their profit and loss (P&L) statements. </span></p> <p> </p> <p><strong>EPISODE HIGHLIGHTS:</strong></p> <ul> <li><span style="font-weight: 400;">It’s important to set revenue goals that can grow with you - and your business. </span></li> <li><span style="font-weight: 400;">Start by reviewing your totals sales and expenses. </span></li> <li><span style="font-weight: 400;">Don’t focus solely on top-line revenue. You should also look at fixed and non-fixed expenses. </span></li> <li><span style="font-weight: 400;">Substantial increases in top-line revenue can fix P&Ls—but businesses cannot infinitely increase their top-line revenue.</span></li> <li><span style="font-weight: 400;">You’ll often hear business owners brag about their gross revenue numbers. What matters is net revenue. There’s no point in increasing gross sales if there’s no substantial increase in net profit. </span></li> <li><span style="font-weight: 400;">Eliminate expenses like underutilized or unused subscriptions.</span></li> <li><span style="font-weight: 400;">Set small, steady achievable goals. For example, if you want to increase your profit, consider a realistic number such as 4% each month.</span></li> <li><span style="font-weight: 400;">Focus on expenses and not just the top line. </span></li> </ul> <p> </p> <p><strong>3 KEY POINTS:</strong></p> <ol> <li><span style="font-weight: 400;">Review your fixed and non-fixed expenses and make changes quarterly.</span></li> <li><span style="font-weight: 400;">Set micro revenue goals for each month and readjust them as necessary.</span></li> <li><span style="font-weight: 400;">Pr

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