133: How the Founder of D'IYANU started a Ready To Wear African Clothing Brand with No Fashion Background

<p><span style="font-weight: 400;">Today in the guest chair we have Adesola Olutola, better known as Addie, the Founder of D’IYANU, a ready-to-wear, African print clothing brand that is taking fashion by storm.</span></p> <p><span style="font-weight: 400;">Fun fact: If you have seen any of my recent appearances, you have probably seen me in an outfit from D’IYANU. Whether it’s the skirts or dresses, I love the stretch of the fabric and the vibrancy of the prints.</span></p> <p><span style="font-weight: 400;">On today’s episode, we will hear how Addie got started, how she differentiates her brand in a sea of competitors online, and how she is scaling her company.</span><span style="font-weight: 400;"><br /> <br /></span></p> <p><span style="font-weight: 400;">Listen on</span> <a href= "http://sidehustlepro.co/Podcast"><span style= "font-weight: 400;">Apple Podcasts</span></a><span style= "font-weight: 400;">,</span> <a href= "https://soundcloud.com/sidehustlepro"><span style= "font-weight: 400;">Soundcloud</span></a><span style= "font-weight: 400;">,</span> <a href= "http://www.stitcher.com/podcast/side-hustle-pro"><span style= "font-weight: 400;">Stitcher</span></a></p> <p><strong>This episode is brought to you by:</strong></p> <p><strong>ZipRecruiter</strong><span style="font-weight: 400;">. Side Hustle Pro listeners can try ZipRecruiter FOR FREE at</span> <a href="https://www.ziprecruiter.com/hustle"><span style= "font-weight: 400;">ZipRecruiter.com/hustle</span></a><span style= "font-weight: 400;">.</span></p> <p><a href="http://skillshare.com/nicaila"><span style= "font-weight: 400;"><br /></span></a><span style= "font-weight: 400;"><strong>Skillshare.</strong> Get 2 months of Skillshare FREE. To sign up, go to <a href= "https://www.skillshare.com/home?coupon=nicaila&utm_source=podcast&utm_medium=audio&utm_campaign=side-hustle-pro"> Skillshare.com/sidehustlepro</a></span></p> <p><strong>Links mentioned on this episode</strong></p> <ul> <li style="font-weight: 400;"><a href= "https://www.diyanu.com/"><span sty