13 Badass Women Share 13 Badass Tactics for International Women’s Day

<p><span style="font-weight: 400;">Today marks International Women’s Day, a day dedicated to all the amazing ladies around the world. On this special day, we’d like to pay tribute to the badass women who we have had the pleasure to have as guests on the show during 2020. Check out some of the awesome strategies and tactics which we have covered via these badass gals!</span></p> <p> </p> <p><strong>Sue Rice - Storytelling Tips</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Nicknamed the ‘female David Ogilvy’,</span> <a href="https://suerice.com/"><span style="font-weight: 400;">Sue Rice</span></a> <span style="font-weight: 400;">is famous for writing award-winning copy for countless entrepreneurs and we chatted about her email copywriting tactics which enable her to deliver record-breaking open rates.</span> <span style= "font-weight: 400;">One idea is to make connections between things that are seemingly unrelated. We are swimming in a sea of metaphors and part of it is just being conscious of it. One way to make it interesting and bring it into a fresher light, is extensive reading, watching movies, etc. The magic is in everything that’s around us. </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Sue listens to the news on the BBC, which has very clever writers. She also uses an app called Clipboard where you can pick the categories you want to follow. It’s important to do a little bit of collective brainstorming every day to see what people are talking about, otherwise, you are defining what you are doing for them on your terms, not theirs. You want to be entering the conversation in their head and if you are not watching that, it’s hard to do.</span></li> </ul> <p> </p> <p><strong>Molly Mahoney - Facebook Engagement</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Molly Mahoney of</span> <a href= "https://www.thepreparedperformer.com/"><span style= "font-weight: 400;">The Pr