How to Win in the Government Market - Second Edition (Nov 2024): Hundreds of useful tips from two of the most experienced GovCon experts

How to Win in the Government Market, 2nd Edition, November 2024 by Mark Amtower & Mike LisagorNote: Read at no-cost on any device at: https://publuu.com/flip-book/694428/1596839"You’re holding a collection of advice and insights on the government market from a pair of old hands who have pretty much seen it all. Something else that is very apparent is that Amtower and Lisagor want you to succeed and what they offer here is a treasure chest of information and insights. Each essay is a nugget that you can use as you drive your organization forward." - Nick Wakeman, Editor-in-Chief, Washington TechnologyMark Amtower and Mike Lisagor together represent over 80 years of marketing and sales experience in the largest market in the world, the U.S. government. Highly respected by their peers, they've helped hundreds of contractors improve their business development and proposal processes; implement successful marketing, social media, capture strategies; and win hundreds of million dollars in new business.The 54 chapters in How to Win in the Government Market contain hundreds of best practices and tips essential to competing in the highly competitive GovCon market. Both authors have written several books and hundreds of articles about winning government business and can be reached on LinkedIn.Consultant, speaker, author, and radio host MARK AMTOWER is one of the most recognized professionals in the government market. Amtower is widely known for his candor in his articles, consulting, radio interviews, presentations, and keynotes. He is also known for all black attire and not wearing ties. His consultancy, Amtower & Company, was founded in 1985. He has been quoted in over 200 publications worldwide and has been interviewed on over 75 radio shows, webinars and podcasts in the US, Canada, and the UK. Amtower's weekly radio show, Amtower Off Center, airs Monday at noon on Federal News Network (www.FederalNewsNetwork.com). Mark is the author of Government Marketing Best Practices, which was the best-selling GovCon book published