What's Your Golden Goldfish: The Vital Few: All Customers and Employees Are Not Created Equal

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0:004:20

Business KnowledgeCustomer ServiceMarketing & Sales

Foreword

4:20

Introduction

3:46

Preface

3:16

Chapter 1 - The Goldfish and The Pea

12:28

Chapter 2 - Retention Versus Acquisition

3:00

Chapter 3 - Why Gold and Why a Goldfish?

11:51

Chapter 4 - Powered by The Gift Economy

11:29

Chapter 5 - Warmth and Competence

8:56

Part II: The Five Ingredients or R.U.L.E.S. of a Golden Goldfish

0:11

Chapter 6 - Relevancy

9:31