The World's Best Known Marketing Secret: Building Your Business By Referral
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Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed 4th edition offers you a proven model for developing your referral marketing plan.Read more
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Episodes (31)
Chapter 1 The Best Way to Grow Your Business
Chapter 2 Referrals and Referral Marketing, Networking, Word of Mouth, Buzz, Viral Marketing
Chapter 3 Business By Referral
Chapter 4 Finding Your Starting Point
Chapter 5 Networking vs. Direct Prospecting
Chapter 6 Networking is More About Farming Than Hunting
Chapter 7 The Power of the VCP Process®
Chapter 8 The Ten Commandments of Networking a Mixer
Chapter 9 Making Introductions That Last
Chapter 10 Communicating Your Brand